Echo Food Shelf
This project focuses on a brand refresh for Echo Food Shelf in Mankato, Minnesota. The concept of the brand aims to make Echo a place to thrive, with elements such as rounded type and a golden yellow/earthy green color palette making it a more inviting place for volunteers and those experiencing food insecurity. The new brand strives to be welcoming, uplifting, and fresh. The deliverables designed for the rebrand featuring the new wordmark include a double-sided business card, letter envelope, and a letterhead design.
